KUPL





















































































KUPL
98.7 THE BULL logo.png
City Portland, Oregon
Broadcast area Portland, Oregon
Branding 98-7 The Bull
Slogan "#1 For New Country"
Frequency 98.7 MHz
First air date June 6, 1948 (as KPOJ-FM)
Format Country
ERP 25,000 watts
HAAT 502 meters
Class C1
Facility ID 4114
Transmitter coordinates
45°30′58″N 122°43′59″W / 45.51611°N 122.73306°W / 45.51611; -122.73306Coordinates: 45°30′58″N 122°43′59″W / 45.51611°N 122.73306°W / 45.51611; -122.73306
Callsign meaning CoUPLe; KU-PortLand
Former callsigns KPOJ-FM (1948-1968)
KPOK-FM (1968-1973)
KUPL-FM (1973-2010)
Former frequencies 98.7 MHz (1948-1964)
98.5 MHz (1964-1997)
Owner
Alpha Media
(Alpha Media Licensee LLC)
Sister stations
KBFF, KINK, KUFO, KXTG, KXL-FM
Webcast Listen Live
Website 987thebull.com

'KUPL (98.7 FM) is an American commercial broadcast radio station based in and licensed to Portland, Oregon, playing country music. The station is owned by Alpha Media, which purchased CBS Radio's Portland station cluster in August 2009.[1] Its studios are located in downtown Portland, and its transmitter is in Portland's west hills.




Contents






  • 1 History


    • 1.1 KPOJ/The Golden Sound/98-FM


    • 1.2 K98/98-7 KUPL/The Bull




  • 2 On-Air Lineup


  • 3 See also


  • 4 References


  • 5 External links





History



KPOJ/The Golden Sound/98-FM


KUPL began on June 6, 1948 as KPOJ-FM on 98.7 MHz. It was owned and operated by the Portland Oregon Journal.[2] It moved to 98.5 FM on March 27, 1964. On August 15, 1968, KPOJ-FM changed call letters to KPOK-FM. On June 18, 1973 KPOK-FM changed their format from oldies (as "The Golden Sound") to beautiful music as "98-FM" and on July 11, 1973 and changed its call letter to KUPL-FM.



K98/98-7 KUPL/The Bull


On March 16, 1984, after 10 years as a Beautiful Music station, KUPL dropped the format and switched to its current country format as "K98, Continuous Hit Country". Later the station would be known as "Couple 98". On September 4, 1997, KUPL-FM moved from 98.5FM to 98.7FM. Over the course of the next decade the station would rebrand various times including "98.7 KUPL" and "New Country 98-7 KUPL".


In August 2009, CBS Radio sold its Portland cluster to newly formed Alpha Media, with radio vet Scott Mahalick coming aboard to program KUPL.[3] On September 16, 2010, the "-FM" suffix was removed from the station's call letters.


In March 2011, the station reverted to branding as "98-7 KUPL, #1 For The Most New Country".


On January 10, 2013 at midnight, the station dropped the "98-7 KUPL" branding for "98-7 The Bull" [4]



On-Air Lineup


The current lineup (as of January 8, 2018) is as follows




  • Morning Show (5 a.m.-10 a.m): Bull Mornings With Tony, Jake & Jenn - Tony Russell, Jake Byron & Jenn Hays


  • Mid-Days (10 a.m - 3 p.m): Danny Dwyer


  • Afternoon Drive (3 p.m. - 7 p.m): MoJoe Roberts


  • Evenings (7 p.m. - 12 a.m): Cassidy Quinn


  • Overnights (12 a.m. - 5 a.m): Trinity Parsons


  • Weekend's/Fill-ins: Bryan LaRoche & Jeff Parsons


  • Stattion Voices: Earl Mann/Chadd Pierce/Lynn Hoffman


  • Program Director/Music Director: MoJoe Roberts



See also


  • List of radio stations in Oregon


References





  1. ^ CBS Radio Sells Portland Station Group to Alpha Broadcasting - Oregon Media Central (released August 7, 2009)


  2. ^ "New FM Operation Open As KALE Changes to KPOJ" (PDF). Broadcasting. June 14, 1948. Retrieved 18 December 2014..mw-parser-output cite.citation{font-style:inherit}.mw-parser-output .citation q{quotes:"""""""'""'"}.mw-parser-output .citation .cs1-lock-free a{background:url("//upload.wikimedia.org/wikipedia/commons/thumb/6/65/Lock-green.svg/9px-Lock-green.svg.png")no-repeat;background-position:right .1em center}.mw-parser-output .citation .cs1-lock-limited a,.mw-parser-output .citation .cs1-lock-registration a{background:url("//upload.wikimedia.org/wikipedia/commons/thumb/d/d6/Lock-gray-alt-2.svg/9px-Lock-gray-alt-2.svg.png")no-repeat;background-position:right .1em center}.mw-parser-output .citation .cs1-lock-subscription a{background:url("//upload.wikimedia.org/wikipedia/commons/thumb/a/aa/Lock-red-alt-2.svg/9px-Lock-red-alt-2.svg.png")no-repeat;background-position:right .1em center}.mw-parser-output .cs1-subscription,.mw-parser-output .cs1-registration{color:#555}.mw-parser-output .cs1-subscription span,.mw-parser-output .cs1-registration span{border-bottom:1px dotted;cursor:help}.mw-parser-output .cs1-ws-icon a{background:url("//upload.wikimedia.org/wikipedia/commons/thumb/4/4c/Wikisource-logo.svg/12px-Wikisource-logo.svg.png")no-repeat;background-position:right .1em center}.mw-parser-output code.cs1-code{color:inherit;background:inherit;border:inherit;padding:inherit}.mw-parser-output .cs1-hidden-error{display:none;font-size:100%}.mw-parser-output .cs1-visible-error{font-size:100%}.mw-parser-output .cs1-maint{display:none;color:#33aa33;margin-left:0.3em}.mw-parser-output .cs1-subscription,.mw-parser-output .cs1-registration,.mw-parser-output .cs1-format{font-size:95%}.mw-parser-output .cs1-kern-left,.mw-parser-output .cs1-kern-wl-left{padding-left:0.2em}.mw-parser-output .cs1-kern-right,.mw-parser-output .cs1-kern-wl-right{padding-right:0.2em}


  3. ^ CBS Radio Sells Portland Station Group to Alpha Broadcasting - Oregon Media Central (released August 7, 2009)


  4. ^ http://radioinsight.com/blog/headlines/80447/kupl-portland-gets-bullish/




External links



  • Official KUPL website



  • Query the FCC's FM station database for KUPL

  • Radio-Locator information on KUPL

  • Query Nielsen Audio's FM station database for KUPL











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